Berlei is one of Australia's most iconic and enduring lingerie brands, with a history stretching back to 1910. Founded in Sydney by Fred Burley, the brand has spent over a century pioneering products that support women at every stage of life — from everyday bras to maternity and sports styles. Berlei is the only brand to have its sports bras tested, approved and endorsed by the Australian Institute of Sport, and has been famously worn by Serena Williams at every Grand Slam win since she discovered the brand at the Australian Open. With over 100 years of fit expertise behind every design, Berlei remains a trusted favourite for Australian women who demand comfort, support and lasting quality. Shop our Berlei collection at Brief Affairs.